Concept Poster

Dive into the world of concept posters and master the art of visually communicating your ideas. Follow our step-by-step process, from plotting the solution's path to analyzing its feasibility to creating a compelling concept poster that encapsulates your vision.

Designing the Future: A Step-by-Step Guide to Crafting a Concept Poster


Your Guide to Visualizing Ideas and Communicating Effectively. Learn how to create a concept poster that captures the essence of your idea, communicates it visually, and facilitates clear understanding. Download our free PDF worksheet to begin designing the future today!

What is a concept poster? 

The concept poster is designed to effectively and visually communicate the essence of a concept or idea in a concise manner. Its purpose is to help candidates synthesize their tacit ideas into a tangible format that incorporates visual icons. By creating a concept poster, candidates can document their growth trajectory, mapping their progress from their current state to a desired future state.

The concept poster serves as both a summary document and a communication tool to enhance understanding of individuals and systems. Typically, it includes a name or title, key features, a captivating graphic representation, and potentially a timeline to provide a sense of progression. This tool/activity facilitates clear and effective communication while capturing the essential elements of the concept or idea.

How to create a concept poster? 

Step 1: Plot

In this step, gather your team and collectively conceptualize the end-to-end path of the solution you are developing. This involves identifying and mapping out all the elements, such as people, places, and things, that are essential for creating a comprehensive and impactful experience. Consider the entire journey or process that users or participants will go through when interacting with your solution. By plotting this path together, you can ensure that all relevant aspects are taken into account and that the solution is designed holistically.

Step 2: Analyze

Once you have plotted the solution's end-to-end path, it's important to analyze and review it in detail. Revisit the use case and solution path to identify and address any assumptions or logic gaps that may exist. This step involves critically evaluating the feasibility, coherence, and effectiveness of the solution's flow. By analyzing the use case and solution path, you can identify any potential issues, risks, or areas for improvement. This process helps in refining the solution and ensuring that it is well-designed and aligned with the desired outcomes.

Get started!

To get started, download our free pdf worksheet.

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Adam Paulisick

Founder at SKILLBUILDER & (fmr @BCG @Nielsen — acquired 3x). Prof @teppercmu, MHCI & exec ed at Gates School of Comp Sci. Founder @TheShopPgh

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