maad labs

Cover Story Mockup

Engage stakeholders and gain support for your ideas by creating captivating cover story mockups. Visualize a future where your concept has become a reality, showcasing its potential impact and benefits. Download our free cover story mockup worksheet PDF and start crafting compelling narratives that inspire action and generate excitement.

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Unleash the Power of Visualization with Cover Story Mockups

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TL;DR

Create compelling visual prototypes that depict a successful future news story, showcasing the impact and benefits of your concept. Overcome skepticism and gain buy-in by immersing stakeholders in a narrative that paints a vivid picture of success. Download our free cover story mockup worksheet PDF now!

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What is a cover story mockup?

A cover story mockup is a visual representation or prototype that presents an idealized future news story showcasing the potential impact and benefits of a concept or idea. It serves as a compelling tool to generate excitement and garner support for the concept by envisioning a world where it has already been implemented successfully.

By developing a cover story mockup, you can effectively communicate the need or advantages of your concept by immersing stakeholders in a narrative that portrays the positive outcomes resulting from its implementation. Presenting your concept as a success story helps overcome initial skepticism and increases the likelihood of obtaining buy-in from others.
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How to create a cover story mockup?

- Identify the concept you want to promote
- Assemble a team and some basic drawing materials
- Select a relevant magazine and draw the masthead
- Date the magazine as if it is a future issue
- Write a newsworthy headline and a subheading
- Draw an illustration for the cover artwork
- Write the first paragraph of the story
- Draw supporting illustrations for the inside spread
- Include callouts, quotes, and sidebar stories.

The goal of a cover story mockup is to answer the question, "What will this [concept] have done?" This involves considering the cultural impact of your idea and framing its success based on the ideal response and positive outcomes it would generate. By starting with a positive ending in the mockup, you can rally people around the development and implementation of your idea, creating enthusiasm and support for its realization.